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• The Neck Label (Printed): Unlike many brands that use sewn tags, authentic Cucinelli t-shirts often have the branding laser-printed or laser-woven directly onto the inner "faux-layer" collar.
  • Details: It features the Solomeo Crest (a tower emblem), the full "BRUNELLO CUCINELLI" name in a clean sans-serif font, and "MADE IN ITALY."
  • Texture Tip: The print should feel perfectly smooth to the touch. If you feel "raised ink" or a sticky texture, it is likely a replica.
• External Hang Tag: As seen in your photo, authentic items come with a thick, off-white rectangular cardboard tag. It typically includes the brand logo and crest on the front and a specific sticker on the back with the model/SKU number (e.g.) and sizing.
• Internal Wash Tag: Located on the lower interior side seam, this tag provides the material composition (100% cotton) and detailed care instructions in multiple languages. It will also explicitly state "Made in Italy."
• Faux-Layering Detail: The grey trim at the neckline is a separate piece of fabric sewn in to give a layered appearance. Authentic versions have extremely fine, consistent topstitching around this collar area